The R&D center is operated based on basic makeup and personal care.
It is immersed in the development of honest, innovative products with the best quality by adding the best technical prowess and thoroughly selected raw materials.
It will lead the development of new products that can lead global trends by creating and applying new ideas without sticking to stereotypes by using creative, professional knowledge.
Fair & Clear Process
Development of products faithful to the basics through the transparent research process
Haltless Pioneer
Material research and technology development pioneering unexplored areas through endless efforts
Creative Beauty
Development of creative prescriptions for customer needs for healthy beauty